7 Simple Lead Magnets for You to Try

If you have never heard the term lead magnet before, you may be surprised how much you probably already know about this excellent marketing tool. A lead magnet is an incentive offered to potential customers and clients in exchange for their contact information, usually the customer’s email address. Using the right type of lead magnet helps build your email list […]

4 Strategies for Handling Customer Complaints

No business wants to deal with customer complaints. When a customer has a bad experience, you must be prepared for them to express their opinions on social media and online review platforms. So, good customer service should be a priority for your business. Unfortunately, even when you make sure your customers are always taken care of, a complaint will inevitably […]

3 Steps to Fixing Errors On Your Credit Report

With everything you do to improve your credit, such as making on-time payments, having a good blend of credit types, and not overusing your credit cards, you can still struggle to improve your credit score because of errors on your credit report. According to the Federal Trade Commission (FTC), one in four consumers have errors on their credit reports that […]

How to Strengthen Your Web Presence

No matter what your business is, you need a web presence. Whether it’s a brick-and-mortar business or a business solely run online, how customers perceive you will either draw them in or draw them away. What better way to present yourself than having an effective, targeted online presence suitable for your ideal customers? Here are a few tips on how […]

Ways to Manage Your Online Spending

Are you trying to curtail your online spending? With the increase of COVID-19, shoppers are avoiding the in-store shopping experience more than ever. People have spent more online this year than in previous years. The problem is whether you are shopping for your family, yourself, or your business, it’s easy to get anything you need with just a few clicks. […]

The Cost of Hiring a New Employee

If your business is experiencing significant growth this year, you may be looking to bring on a new employee. However, many business owners are reluctant to hire due to the potential expense. According to the US Small Business Administration, the price tag can range from 1.25 to 1.4 times the salary. Here are some things to keep in mind when […]

5 Tips for Running Your Business from Home

Working from home has its perks. You don’t have a long commute, you spend less on your wardrobe, and you have the luxuries of home right at your fingertips. However, there is a definite downside, one that many people are running into these days. Running your business from home can mean working longer hours and having no division between your […]

Why Your Business Should Accept Credit Cards

Whatever your business is, you must provide your customers with an efficient way to pay for services and products. Accepting checks and cash payments can often lead to errors, potential fraud, and delays with receiving the payment. In a booming digital age, your business may appear out-of-touch if you don’t accept credit cards–and you miss significant rewards. Here are a […]

5 Tips on Pivoting Your Business Strategy

Due to the impact of the pandemic, businesses are facing the need to pivot their business strategy. However, once you’ve decided to do so, there are a variety of approaches you must consider to be successful. Pivoting can give your business new life, but it doesn’t come without risk. Here are a few tips if you are considering pivoting your […]

How to Keep Your Business Thriving

When COVID-19 hit, it sent shockwaves around the world. The restrictions in place to keep people healthy have dealt a serious blow to many businesses worldwide. Even as many economies attempt reopening, many are still struggling to keep businesses afloat. However, you do have an opportunity right now to adapt to the existing changes and grow your business. Here are […]

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